The Consistency Club Monthly Subscriber Hub
Marketing your business is like laundry: it’s an ongoing job.
Why not let us lighten the load?
The Consistency Club offers an easier way to show up and build trust with your prospective clients. It’s not a quick fix, but the foundation it builds has the potential to support a decades-long, profitable business…and as I always say, the more of us running profitable, sustainable businesses we love, the better!
But in order to get those results you have to show up consistently.
If you're ready to make regular, meaningful progress with your marketing, you're going to want to become a subscriber!
Subscribing to the Consistency Club means:
- Early access (subscribers get each month's materials a full week before anyone else)
- High value at a low cost ($24/month for monthly subscribers; annual subscribers save 20%)
- Special perks (archive access to the last two months' materials, among others)
- The "I've got this" feeling you get knowing you've committed to nurturing your business all year 'round!
Join the club and give your business the gift of fresh, nearly done-for-you marketing content that you can keep up with no matter how busy you get!
Please note: you can easily cancel your subscription at any time.
3 Modules
The Value of Your Time - Oct 2024
We see it happen every year... photographers go into the busy season with the best intentions to not over-booking themselves but when push comes to shove it can be hard to say no.
This month we want to spend some time talking about the value of your time and coaching you on how you can still maintain boundaries for your healthy and sanity, even if you are in the phase of business where you feel like you have to say YES to every inquiry.
This months templates revolve around the very real deadlines that the holiday season impose on our time as well as suggestions for how to use that genuine scarcity mindset to encourage bookings.
Your Unique Value Proposition - Sept 2024
Now is the time! People need to get on your calendar! How are we going to encourage them?
Instead of convincing them that they want photos, we're going to talk like we assume that - it's a foregone conclusion - and we're going to focus instead on why they should want to book YOU.
A unique value proposition (UVP) is a clear, concise statement that describes the distinctive benefits and value that a product, service, or business offers to its customers, highlighting what makes it unique and better than competing options. It answers the question, "Why should a customer choose you over others?" by focusing on the specific needs and desires of the target audience and emphasizing the unique qualities and advantages that set it apart from competitors.
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